Visual redesign, optimized for conversion
Using qualitative and quantitative metrics to enhance a visual refresh to our e-commerce site.
![Floyd Visual ReDesign [2020]](https://images.squarespace-cdn.com/content/v1/6079cf19f2751c0fffc30ac5/1619048904038-RGR2T20U9M48Q93FHWEK/Rectangle+9.png)
Floyd Visual ReDesign [2020]
A redesign that reflects our core values through rich, aspirational storytelling, targeted user-centric shopping experiences and simple, component-based design across all devices, beautifully.
LivedIn Blog
The home base for Floyd content. This 2019 launch of the LivedIn blog lets content shine and embraces aspirational storytelling.